January 23rd, 2012 — Blog Tips, Blogging, Writing for Your Blog
Whether your blog is about general interest topics like how you washed a crayon in your son’s pocket and there’s a new bank going up in town, or you have a niche blog designed to make money, the same basic blogging strategies apply if you want to be a top blogger.
Post Regularly: You don’t have to post every day. But if you can, do it. Post every other day or 3 or 4 times a week. The more regularly you post (especially if you have good SEO optimized titles) the better your blog will look to the search engines.
Post In-Depth: If you post every day and you’re not fond of writing, this might be difficult. But maybe you can do it twice a week, or even once, and have shorter posts the rest of the time. If your post is long and full of information that almost always makes it better than a short post. First, it’ll contain more keywords and probably help your search engine listings. Second, it’ll contain more information that might lead others to different parts of your blog if you’re linking correctly. And finally, a long post just gives you more space in which to connect with your reader.
Post for the Readers: Search engine optimization is important if you want people to be able to find you through search engines. But if your blog post reads like it was written for a keyword-searching bot, the reader will know it. Make sure you write for those real people who will be reading the post, not just for the search engine spiders.
Connect with your Readers: While it’s important to write for them by including actual content and not just sentence after sentence stuffed with keywords, you still have to engage them. If the contest interesting but written in a wholly uninteresting way, readers aren’t going to be that thrilled. If you’re worked up about the idea of writing, just decide to write like you speak. This isn’t a legal document or a literary publication submission. If your language is pompous sounding, you’ll put people off. Just write in a manner like you speak, and leave the formal language to lawyers and people from the 18th century.
Rein in Your Sales Message: If you’re using a blog to sell something, it’s okay to sell it. You can point it out to people, talk about it, hype it up a little. But you can’t do that all the time. If every post is touting the benefits of your new product, then there’s not much point in people coming back unless they’re already interesting in your product. People interested in your general subject will go elsewhere.
Don’t fill your posts with fluff and then try to sell to people on your blog. If you’re selling an e-book about 100 rainmaking techniques, offer up 3 in a blog post and then lead them to your ebook.
Keeping the readers and their needs in your mind is the key in all the best and most successful blogging strategies.
Photo Credits: Waponi
Originally posted 2009-05-27 05:22:53. Republished by Blog Post Promoter
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January 12th, 2012 — Blog Tips, SEO, Statistics, Web Traffic
Keyword analysis is an important part of search engine optimization or SEO, because your keywords will play a vital role in numerous different facets of your website design, creation and ongoing development. Before going into the details about what keyword analysis is, you should first understand a little bit about the SEO process, or how it is that SEO works. The main steps that are involved in the search engine optimization process are to map out a keyword strategy, to optimize the structure of the website, to develop the optimized content and web pages, to launch the link building and advertising or promotional campaign, to analyze the results, and then to refine those results to create even better results.
You should understand at this point that the first step in any good SEO campaign is the keyword analysis step, as this helps to map out what your plans are for the entire search engine optimization campaign. You want to analyze your keywords and then map them out in relation to your website theme and website content. There are a number of different tools available on the internet that will make this process infinitely easier, and Google offers several for you to choose from. Some keyword analysis tools cost more than others, so make sure that you shop around and choose an answer that will suit you not only in capabilities but also in price as well.
You can start off by using free tools for keyword analyzation on your website. Two of the best tools to begin with for this purpose are the external keyword tool from Google, and the free Word Tracker tool. Any time that you are planning a new website you should use these tools to come up with a main keyword phrase that represents the entire theme of your website, and then you should break it down into sub keywords and keyword phrases that come with less competition attached to them. This is possible with the external keyword tool from Google. When you load up the web application, you just have to enter your main keyword phrase into the box and click a button and you will get a whole host of different keyword ideas that you can play around with.
You should be brainstorming in order to find out what keywords and keyword phrases best suit the main keyword phrase for your website, coming up with a sizable list in the process. Next you should discover the core keywords that relate the most closely to the theme of your website. Next you are going to want to create a cluster of keywords, using some low profile keywords to dilute them. Finally, you should be adding this cluster in to your articles and web pages in order to improve the keyword ranking for your web site and in order to improve the search engine optimization for each individual web page.
Photo Credits: fakelvis
Originally posted 2009-05-18 05:44:45. Republished by Blog Post Promoter
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January 7th, 2012 — Link Building, SEO
Regardless of whether you are writing a blog simply because you enjoy having a lot of people reading your thoughts, or if you are writing a blog because you are looking to generate income, one of the most important things that you need to do is maximize the SEO or search engine optimization potential for your blog so that you can maximize the return on your investment, where the return is anything you want it to be, and the investment is the time and effort that you are putting into keeping your blog going. Without the right amount of search engine optimization, your blog is going to be doomed to simply float around without ever gaining the number of hits that you are hoping to achieve.
What blog SEO is, is the maximization of your blog’s positioning in the results for search engines. Let us say that you are writing a blog about mystery novels. If someone types “mystery novel blog” into the search engine search bar, you are going to want to be one of the first few results, maximizing the chance that the visitor will come to your blog rather than visiting someone else’s. Thousands of blogs may come up, though, so how do you ensure that yours will be at the top of the list and not buried deep in the limbo known as everything following page 2?
Most people never go past the first 30 entries or so when searching, so if your results are not coming up on pages one through three, nobody is ever going to find your blog. If your mystery novel blog is result number 3,493, then nobody is going to be able to find you.
The most important thing that you need to know about good SEO for your blog is link building. You need to improve upon the number of links that are floating around on the internet and pointing back to your blog. You can trade links, submit links on website directories, purchase links or add links to your forum and message board signatures. Over time, you will create enough solid one way links to your blog that your website will go up in the search engine rankings. But using the right link name is vital if you want all of this hard work to go to good use.
The links that you should be using in the example above are things like “top mystery novels” and “mystery novel reviews” or “hot mystery novels”, because these are the things that people will actually be searching for. Make sure that the links to your blog are being named after how people will actually search for you, otherwise your links will not be effective.
With a solid effort on the search engine optimization front, your blog will be able to garner the kind of traffic that you were hoping for, and link building is going to play a truly vital role in this process.
Photo Credits: Lall
Originally posted 2009-05-13 05:07:48. Republished by Blog Post Promoter
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January 5th, 2012 — Blog Tips, SEO
When it comes to search engine optimization for a website, one of the key strategies that you should be using is to make use of meta tags on every individual web page within your site, especially when it comes to the title tag. So what is the title tag, and how can meta tags be used for search engine optimization in order to increase your search engine page ranking?
The title meta tag is the tag that search engines are relying heavily upon in order to determine what a specific website or web page is actually about. The best way to create a title tag is to create a short and concise description of what the web page is about that makes use of one or a couple of the web page’s primary keywords. One of the most common mistakes that is made when creating meta title tags is that people often try to stuff too many keywords into the title. The search engines may interpret this as being keyword stuffing, which is a frowned upon practice that search engines do not like, and putting too many keywords in your title tag may also take importance away from the keywords that are the most relevant.
Another thing that you need to keep in mind with your meta title tags is that your title tags will be visible in the search engine results with the link to your website. You want to keep a nice balance between readability and enticing nature in order to attract humans and search engines alike. If your title tag is only search engine friendly but not human reader friendly, then you will not get many return visitors. No one is going to want to follow a link if it looks like a bunch of gibberish, even if it is coming up high in the results on a search engine for your keywords.
When reading the title tag for your web page, search engines give the most importance to the beginning of the title. The shorter the title, the more weight each word will end up receiving as a result. If you use a longer title that has more words, then each word is going to seem less important and therefore less relevant when it comes to the search engine results.
You should only be using the words that are absolutely necessary, and that have the most relevant use. Don’t simply string together a bunch of useless keywords because it will not benefit anyone.
Creating meta tags that are friendly both to visitors and search engines can be tricky, but it is an important part of optimizing your site as a whole and every individual web page for search engine friendliness while still appealing to your human visitors. It is the balance between the two that makes for a good website.
Photo Credits: striatic
Originally posted 2009-05-11 05:16:27. Republished by Blog Post Promoter
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December 28th, 2011 — SEO, Web Traffic, WordPress
If you have been in the internet marketing scene at all, even just for a short time, then you are already probably aware of the fact that blogs that are search engine optimized properly tend to achieve greater and faster rankings in search engines like Google than other websites and blogs. The question remains, though, how can your blog best be optimized for Google?
The best blogging platform that is out there right now is called WordPress. It is completely free to use, simple to install, and Google tends to really love it. Here are some of the things that you can do to optimize your WordPress blog in order to achieve high rankings in Google.
1 – First and foremost, do your keyword research.
If you are not doing proper keyword research, then you are going to stand a very small chance of ever ranking high in any search engine, let alone Google. Developing a working list full of viable keywords is absolutely a must. The best tool that you can use to optimize your keywords for your WordPress blog is the free keyword tool that Google offers. While conducting your keyword research, there are some things that you need to consider including the number of monthly searches, the number of optimized websites that are already using that keyword, and how much competition you will be facing.
2 – Next what you are going to want to do is to customize your WordPress blog specifically for search engine optimization in Google.
You can log in to your dashboard, for example, and change the default permalink structure to something that Google much prefers to see. Click on the radio button for “custom”, and type in /%postname%/ — What this will do is change the default structure for the addresses for your posts so that the name of the post will be in the URL rather than the post date or post number. This allows you to optimize your blog posts by putting keywords in your titles, and having those keywords appear in your URLs, which Google pays attention to when determining how to rank you. This structure is definitely much better when it comes to SEO purposes, so if you are not following this permalink structure already, then you need to change it as soon as possible.
3 – The next thing that you need to do is to download and install the “All in One SEO Pack”, which can be found on Google and uploaded to your Plugins folder in your blog.
Activate it from the dashboard, and you will begin to see new ways to improve your rank in Google. This is a neat plugin that can really help out your SEO endeavor if you are willing to download and install it. Make sure that you go to your Settings area and update the ping list under Writing so that every time a new blog entry is posted, the blogging services will be automatically notified.
Photo Credits: jeffmcneill
Originally posted 2009-05-04 05:24:05. Republished by Blog Post Promoter
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December 23rd, 2011 — Blog Tips, SEO, Writing for Your Blog
You are probably already aware of how important link building is, and how important it can be to select the right meta tags, and to select frequently searched keywords that can be added to your website for the purpose of boosting search engine optimization or SEO, but are you also aware of how easy, inexpensive and effective it can be to use fresh and unique website content to drive an increase of traffic to your website through SEO? This is one of the cheapest and easiest ways to garner higher rankings in the most popular search engines like Google, MSN and Yahoo, and it requires little to no technical expertise at all.
If you add fresh content to your website regularly, you will be effectively increasing the visibility of your website by boosting your search engine rankings naturally and easily.
It is important that you avoid making the SEO mistake that so many other websites are making, which is that they are failing to add new, fresh and unique content to their websites on a regular basis. They spend hundreds of dollars or even thousands of dollars designing the look of their website, and then it fails in the search engines because they believe that once the website is running, their job has been completed. The truth is, if you stop updating your website once you have taken it live, you are doing something very wrong.
Why is this? This is because search engines love and feed on fresh and unique content. This is so true, in fact, that they literally troll the internet specifically looking for websites that have updated their contents. In the world of search engine optimization or SEO, content is the king.
Adding fresh content will help to significantly improve your search engine results, because search engines are literally constantly on the lookout for websites that have updated content, making sites with fresh and new content the best on the web. You can easily give these search engines what they are looking for simply by regularly updating the content that is on your website, adding informative articles and refreshing the content on other pages. Your content should never simply sit still or stagnant unless you don’t want people looking at it.
If you are unsure about writing the content yourself, you should have no trouble finding help online as there are plenty of proficient writers capable of writing niche specific content for your web pages, you simply need to know where to look and what to ask for. SEO writers are writers that specialize in search engine friendly website content creation, and they will deliver polished work that is web ready. They can write search engine friendly content for your website that is written specifically so that it can be found and indexed by search engines, and they will write website content that uses your keywords naturally and in a fitting manner in order to benefit your human readers as well. SEO writers are designed to write with your marketing goals in mind, so if you are afraid to craft your own content, do not be afraid to ask for some assistance.
Photo Credits: Gaetan Lee
Originally posted 2009-04-29 05:08:53. Republished by Blog Post Promoter
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November 19th, 2011 — SEO
In the past, people that were trying to rank their website in search engines would make use of misspelled search engine keywords because they wanted searchers to find them even if they were incorrectly entering certain keywords. Today, most search engines now automatically offer suggestions that are designed to correct these misspellings in search strings, and yet many websites are still trying to focus on ranking for misspelled search engine keywords. Why is this? How is ranking for misspelled search engine keywords going to affect your website traffic?
It is completely common for people to make minor spelling errors when they are searching for things online. When typing in search engine keywords, typing in a misspelling used to mean that people looking for your website would be unable to find it. Luckily, things have changed and now most search engines are making suggested spellings when certain words are spelled in correctly. For example, should someone be searching for “search engine optimization” and accidently type “search engine optimisation”, a search engine like Google would ask “Did you mean “search engine optimization?”
You may spend a of time in the process of web writing, trying to make every single page on your website perfect by ensuring that the phrasing is right and that all of the working is perfect. How long do most searchers online spend when they are typing keywords into a search engine? Misspelled keywords and errors in grammar are absolutely common, and they are actually also the source of many nightmares in search engine utilization. So, what is the nightmare in question? You may end up seeing your website located on the very bottom of a search engine results page, even when your keyword density is spot on.
Within a single region as well as across the globe, you are going to find people that pronounce and spell words completely differently than one another, as well as differently from you. People tend to spell things in their very own fashion as well, and sometimes this is going to skew their search engine results. In many cases, they may not even realize that they are spelling something wrong or making any mistakes while they are entering information in online. Places, names and buildings can be commonly misspelled within a search string, but many additional keywords are also wrongly typed including some that are innocuous. Is your website attempting to cover these keywords as well?
But wait a second – Aren’t many major search engines putting a fail safe in place for just this occasion? Aren’t these search engines becoming so user friendly in this day and age that they can pick up on accidental spelling errors, correcting them automatically?
Continued in part two.
Photo Credits: Nancy Wombat
Originally posted 2009-11-23 03:28:47. Republished by Blog Post Promoter
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November 5th, 2011 — Blog Tips, Blogging
If you have a blog, you may be wondering if you need to have a blog sitemap. What is a blog sitemap and what does having a blog sitemap mean for your website? A blog sitemap is a collection of links outlining the structure of your entire website. These links make it possible for your visitors to navigate quickly and easily to any section of your website as long as it is listed properly in your sitemap. The purpose of a blog sitemap is to make finding posts and pages easier by listing all of them in one place. There are a number of advantages that are associated with having a sitemap. So much so, in fact, that not having a blog sitemap is actually harmful to the productivity and functionality of your website.
So, what are the advantages associated with having a blog sitemap?
In addition to making it significantly easier for the visitors to your blog to navigate through your site, your blog sitemap is also going to make it significantly easier for search engine spiders to move through your site as well. This is going to improve the search engine optimization for your site by ensuring that every one of the pages on your site is capable of being found. This is going to increase your visibility in the search engines which in turn is going to increase the amount of traffic that your website generates.
Since most online search engines only follow a specific number of links going from a page, having your own blog sitemap is going to make sure that both visitors and search engines can access every piece of content on your website, not just some of it or most of it.
So, do you need a blog sitemap?
Whether or not you need a blog sitemap is largely going to depend on the type of website that you are running. If you do not have a lot of content yet, then a sitemap may not be necessary. On the other hand, if you are writing a blog and posting every day, as your page grows to include more content, having your own blog sitemap is going to be vitally important to the success of your site. Having a blog sitemap is going to make sure that people can find and read your content. It is going to make sure that the search engines spider and crawl your website. And when these things happen – That is when blog success happens.
So how do you get a sitemap?
If you have WordPress or Blogger, you should already be able to put up a sitemap based on plugins and code that is already set up. Otherwise, find a XML sitemap generating tool and get to work. You shouldn’t need to create your own sitemap from scratch – There are dynamic tools that can make it happen for you.
Photo Credits: davidcrow
Originally posted 2009-11-09 03:06:40. Republished by Blog Post Promoter
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October 19th, 2011 — Advertising, Blog Design
When it comes to creating and writing in a blog, one of the most important questions that a lot of first time bloggers find themselves asking is whether or not they should do any advertising. The truth is, there is never really a situation where advertising is bad, as long as you are advertising in the right way. There are a multitude of different ways that you can advertise on your blog, including advertising to bring people to your blog, and advertising on your blog to generate revenue through your blogging endeavor. Both of these forms of advertising have benefits, but they also have a small selection of drawbacks as well.
Advertising to Gain Traffic –
Advertising for the purpose of gaining traffic may mean search engine optimization, posting content to article submission websites, putting your blog link in your e-mail signature and finding other ways to spread the word about your blog. One of the most advantageous ways to attract people to your blog is to socialize, commenting in other blogs and facilitating conversations in a way that will attract people back to yours.
The Advantage –
The advantage to advertising your blog is obviously, as it will attract an increase in traffic and readership to your content, attracting more people to see what you are writing. There are plenty of ways to advertise your blog, and many of them are inexpensive or completely free.
The Disadvantage -
The disadvantage to advertising your blog is the fact that it can take away from the time you need to keep your blog updated. Luckily, many forms of advertising your blog can be done simply by writing in it and socializing through it, so you should not feel like you are limited in how much advertising you can do.
Advertising to Monetize your Blog –
This is another excellent reason to advertise because it allows you to generate money from your blog through advertising. If you want to make a little money back from your blogging effort, find out more about affiliate marketing, AdSense and other forms of advertising for monetization.
The Advantage –
You can make back the costs for your blog website and can even generate some extra money on the side without doing much work. Simply writing relevant content will do much of the advertising for you.
The Disadvantage -
Some readers are put off by obvious advertisements. If your blog pages are overloaded with adverts, you may be overwhelming your readers, which can chase them away. Make sure that your ads are visible, but not overwhelmingly so.
Once you know the ins and outs of advertising through blogging, and the advantages and disadvantages associated with each, you can make smart decisions regarding whether or not your blogging endeavor needs a little bit of advertising.
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Originally posted 2009-02-03 10:45:10. Republished by Blog Post Promoter
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October 16th, 2011 — Blogging, SEO, Writing for Your Blog
Whether you are blogging for business applications, or for personal growth, the process of writing daily is a rewarding activity in many ways. The individual writer is able to benefit from the satisfaction that is gained from personal reflection. Blogs afford the writer the means to distribute information and ideas everywhere the internet can reach. For the business, blogs enable a conduit within which real time feedback and communication with customers can occur, as well as dissemination of information in order to bolster a company’s credibility with peers and customers.
When it comes to writing a blog, there are various techniques that one can employ. One such technique is the implementation of Search Engine Optimization methods, where by the blog is ranked higher in search engines through manipulation of how the algorithms work. This is usually done by careful cross linking, adding blog keywords, including terms similar in meaning, and other similar steps.
Choosing the keywords for blog posts can also serve to provide focus to writing. Knowing the keywords for a blog’s post of the day will enable you to make sure your post stays on point. You can also use the keywords to make sure that you are not very repetitive, by avoiding using the same keywords constantly. You can use the keywords to ensure that your posts cover a variety of topics, even within a particular area of interest.
Another writing tip is to make sure you are posting in great frequency, with at least a post a day. If that cannot be managed, then one should at the very least shoot for a couple of posts over a week. Traffic to a blog tends to be proportionate to how often one posts in the blog. The posts should have value and be interesting and relevant. One should not write just to write, there should be meat to blog postings.
The average web reader will have 96 seconds worth of focus. That means they will read your posts for only about a minute and a half. So blog posts should be short and to the point, making sure that the most important information appears at the beginning. Well written posts will captivate the interest of the readers, and be within three to six hundred words in length.
In line with keeping posts short, limit posts to one important topic. Scatter shot posting will fail to keep interest for very long. Rather, the successful blogger will keep postings focused on single points. If there are multiple directions you wish to cover, turn them into blog posts, and distribute them over the week. This will help to make sure that postings stay regular, especially during those patches of time where writers block can hit.
One of the most important decisions the blogger can make is the domain and blog titles. This is essentially branding, creating a name that is memorable to your readers and will give them avenue to keep returning to your blog. It should be on point, related to the theme of your blog, and well thought out.
Photo Credits: 1
Originally posted 2009-02-06 08:45:43. Republished by Blog Post Promoter
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