“You down with OPP, yeah you know me!”
The OPP, or Old Post Promoter, is a plugin designed for WordPress by the Blog Traffic Exchange. The primary function of the plugin is its capability to promote older blog posts by reviving them and returning them to the front page and sending them back in to the RSS feed. The Old Post Promoter randomly chooses a post from the eligible posts in the blog and updates the publication timestamp on the post in question. When the timestamp on the post is updated, the post will appear to be the latest post on your WordPress blog, returning it to the front page of your blog and revitalizing its content accordingly.
** Do not use this plugin if your WordPress Blog’s permalink structure includes dates! **
**Remove Date from Permalink Structure.**
The installation process is easy and you can begin using the plugin immediately, bringing old content back to the forefront of your blog again.
Installation Directions:
1 – Download the plugin using the link below or this one: Old Post Promoter.
2 – Once the zip file has been downloaded, unzip it into someplace that will allow you to easily retrieve it.
3 – Locate the folder and upload it to your WordPress Plugins folder in the web space where your blog is hosted.
4 – Activate the Plugin in the admin section of your WordPress blog.
5 – Optional: Adjust the options for the plugin to better suit your needs.
Some of the options that are included with the Old Posts Promoter plugin include:
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- Minimum interval between old posts promotions, allowing you to determine how often the plugin will automatically choose and revitalize a blog post for you.
- Randomness interval, which will be a contributing factor in when posts are randomly chosen and revitalized in your blog.
- Post age, which allows you to designate how old a post must be at the very least in order to be eligible for the post promotion process.
- Show original publication date, which will add the original publication date to the bottom of your revitalized posts if you choose to.
- Categories to omit from Promotion, which will protect posts in certain categories if you do not want them to be eligible for promotion by the plugin.
Here are answers to some of the most frequently asked questions about the Old Post Promoter WordPress Plugin:
Q: Isn’t this plugin simply creating duplicate content?
A: No, because all the plugin is doing is changing the original timestamp of the publication. In other words, there is only ever one copy of the post in your blog.
Q: If you change the timestamp of your blog post, won’t that affect permalinks that include the date?
A: Yes it absolutely will, which is what the warning is all about. This plugin should not be used with any permalink structure that includes dates, which is just another obvious reason for why you should not follow such a structure.
Q: Your plugin is really awesome. I would like to remove the dates from my permalink structure so that I can use it – So what do I do?
A: Thank you, I am glad that you asked. Here is a blog post written specifically to address how to remove dates from permalink structures.
Download
- Old Post Promoter Current Version 1.4
** Once again, do not use this plugin if your WordPress Blog’s permalink structure includes dates! **
Donate

Change Log
- 10/31/10 – 1.9 – Updated for Twitter oAuth.
- 8/15/09 – 1.7 – Now Shortening twitter url via Blog Traffic Exchange url shortener: http://bte.tc
- 8/12/09 – 1.6 – Added reping and tweet
- 7/12/09 – 1.5.1 – Added 365 day option to keep posts seasonal
- 7/12/09 – 1.5 – Tested and Confirmed on WordPress 2.8.1
- 01/23/09 – 1.4 – Refactored cod to facilitate long term code maintenance.
- 12/30/08 – 1.3 – Better Options Control.
- 12/20/08 – 1.2.2 – Fixed link to BTE showing when not appropriate
- 12/19/08 – 1.2.1 – Minor Documentation fix
- 12/18/08 – 1.2 – Added Promote position
- 12/8/08 – 1.1 – Release to public.
Originally posted 2009-02-02 05:25:14. Republished by Blog Post Promoter
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