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What is the Difference Between Blogging and Content Writing?

June 22nd, 2010 — Blog Tips, Blogging, Content Ideas, Writing for Your Blog

shortandsweet Sometimes it seems like articles and blogs are so similar to one another in content that it can be difficult to tell what the difference is between these two types of written media. Blogs tend to have more leeway, and follow a completely different structure because they can be short or long, completely comprised of video or audio, or can meet a variety of other criteria. Articles on the other hand are more than 250 words in length and are more concerned with being rich in content and informative than anything else. When it comes to writing a blog or an article, you are generally going to want to keep in mind that there are much greater possibilities that come with writing blogs than what you can do with article writing. Blogs tend to invite a much greater scope for interaction with subscribers and readers, making blogs the more superior communication method in most scenarios.

In addition to everything mentioned above, bloggers tend to be able to enjoy much larger social networks and communities, meaning that blog authors get more out of their experiences than article writers. Some article writers may also get good use out of blog specific content in their articles, but articles are generally too long to be properly utilized in blogs and most readers will skim right over them. Blogs are generally short and length, catering to those who have short attention spans or that do not have a lot of time on their hands. In other words, article content and blog content are designed to reach out to a completely different set of reader personalities.

Blogs are extremely effective in how they allow an author to convey a message in fewer words with a greater impact. The writer can be conversational, clumsy, blunt and brutally honest in a blog, where as article content is better suited for details, facts and informative content. One wrong statement in an article can have a much larger and more detrimental impact than such a slip up in a blog. Blog writing tends to be much easier in nature, because blogs are commodity content, and there is no limit to what a writer can produce for a blog. Blog posts are simple to write and can generate short term and long term website traffic. Blogs are all about up to date, current and even controversial content. They are designed to facilitate conversation and feedback, and the more often you write, the more conversation you will be able to drum up. Clearly blogging and article writing both have their place in putting a website together, but one cannot be confused for the other if you want to get the most out of each of these unique writing endeavors.

While you can maintain both an article writing endeavor and a blog, it may be important to determine which will better suit and benefit your website or the cause that has you writing in the first place.

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Originally posted 2009-02-04 16:15:21. Republished by Blog Post Promoter

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