October 19th, 2011 — Advertising, Blog Design
When it comes to creating and writing in a blog, one of the most important questions that a lot of first time bloggers find themselves asking is whether or not they should do any advertising. The truth is, there is never really a situation where advertising is bad, as long as you are advertising in the right way. There are a multitude of different ways that you can advertise on your blog, including advertising to bring people to your blog, and advertising on your blog to generate revenue through your blogging endeavor. Both of these forms of advertising have benefits, but they also have a small selection of drawbacks as well.
Advertising to Gain Traffic –
Advertising for the purpose of gaining traffic may mean search engine optimization, posting content to article submission websites, putting your blog link in your e-mail signature and finding other ways to spread the word about your blog. One of the most advantageous ways to attract people to your blog is to socialize, commenting in other blogs and facilitating conversations in a way that will attract people back to yours.
The Advantage –
The advantage to advertising your blog is obviously, as it will attract an increase in traffic and readership to your content, attracting more people to see what you are writing. There are plenty of ways to advertise your blog, and many of them are inexpensive or completely free.
The Disadvantage -
The disadvantage to advertising your blog is the fact that it can take away from the time you need to keep your blog updated. Luckily, many forms of advertising your blog can be done simply by writing in it and socializing through it, so you should not feel like you are limited in how much advertising you can do.
Advertising to Monetize your Blog –
This is another excellent reason to advertise because it allows you to generate money from your blog through advertising. If you want to make a little money back from your blogging effort, find out more about affiliate marketing, AdSense and other forms of advertising for monetization.
The Advantage –
You can make back the costs for your blog website and can even generate some extra money on the side without doing much work. Simply writing relevant content will do much of the advertising for you.
The Disadvantage -
Some readers are put off by obvious advertisements. If your blog pages are overloaded with adverts, you may be overwhelming your readers, which can chase them away. Make sure that your ads are visible, but not overwhelmingly so.
Once you know the ins and outs of advertising through blogging, and the advantages and disadvantages associated with each, you can make smart decisions regarding whether or not your blogging endeavor needs a little bit of advertising.
Photo Credits: 1
Originally posted 2009-02-03 10:45:10. Republished by Blog Post Promoter
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October 16th, 2011 — Blog Tips, Blogging, Platform, RSS Feed
If you use Blogger in order to manage your blog then you have available to you hundreds of gadgets that Google has released; all of which can add features to your blog. A gadget is a widget that adds small programs to a blog, adding features that show off lists of quotes, mini-games, and other functionality that will enhance your site. Here are a few of the new gadgets:
- HTML/JavaScript.
This will enable you to enhance Blogger by adding your own code. This makes Blogger vastly more usable, with features that you control. You can create a mailing bot, add links and images from other pages that you own, integrate with eBay and PayPal, and other features.
- Feeds.
This gadget allows you to add a feed from other blogs, directories, or other forms of news services. This enables your readers to see into what is in your reading list, and direct readers to other sites and content. If you have an account at an article repository, then you can add a feed to new articles as they are written. You can also reinforce a relationship with another blog not only trading RSS feeds, but also guest posts and more, effectively combining your readerships.
- Followers.
This is a way for you to follow other bloggers and for others to follow you anonymously. Think RSS meets Twitter. It is an easy way to generate traffic to your website, as if you start to follow others, they may start to follow you. You can also use this as a form of gauge, counting your readers and followers.
- Google Docs.
If your blog talks about spreadsheets or other documents, you can provide templates that users can copy and use for their own needs. This allows you to provide your readers with much more than plain content. For example, a finance blog could add links to spreadsheets that implement techniques that are described in your blog. The added benefit is that if your templates are publicly listed, then visitors finding the templates will be directed to your blog in order to learn how to use the docs.
- AdSense.
If you are in it to make money, then adding AdSense to your blog is a great way to start. Google’s technology works well with Google’s technology, and adding AdSense to your blog will be seamless. You will need to have an account with AdSense first, and it is good to run the blog for a while to generate traffic before adding the gadget. Then you can just add the code and it will integrate seamlessly. Then you will start to generate revenue from your writing.
Adding a gadget is simple, just go to your dashboard and add it. Gadgets provide a functionality that will enhance your blog and your reader’s experience.
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Originally posted 2009-02-06 09:25:05. Republished by Blog Post Promoter
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