Is Your Twitter Account More Important than Your Blog?

twitterblog

That’s a loaded question and the answer depends entirely on your point of view when it comes to Live Feed and RSS. You can make a case for either side and believe me I have. Here’s what I came up with…

5 Arguments for Live Feed and Twitter:

There are 27.3 million tweets per day on average. That’s a crazy number. With that many people in one place it’s obvious Twitter must be more important than blogging! Right? Let’s see.

  1. It’s a promotion machine. Today URLs flow through Twitter. Ideas ship on Twitter.
  2. Twitter is like instant messaging or texting to everyone at once, but it’s public which means more eyeballs are reading it. Potentially of course, nothing is a guarantee.
  3. It’s easy to use, accessible, and well known. That means you can make connections and network like crazy.
  4. You are what you tweet. Learn to streamline ideas with catchy headlines to grab attention and readers.
  5. Your tweet and username can get retweeted over and over again, spreading your message and your name through the network. This usually happens on small scale, but some get lucky and get a Twitter explosion.

5 Arguments for RSS and Blogging:

According to Technorati there were 175,000 new blogs per day worldwide in 2006. Since then the numbers have grown exponentially. Clearly 140 characters doesn’t cut it, so blogging must be the name of the game, yes?

  1. Remember that old adage; don’t count your chickens before they hatch? You need to generate a URL before you can promote it.
  2. A roundup does what you do on Twitter in one posting. All your interesting links and social currency is in one place. Why waste time breaking it up?
  3. You can network through blogs. You do it through leaving comments, link swapping, guest blogging, etc.
  4. You are what you write and you can use more than 140 characters. Headlines are for Twitter, content is for blogging. So is verbosity.
  5. Blogs have archives. What you say is permanent (minus revising and manual deletion). On Twitter things disappear after awhile to float away somewhere lost forever.

Conclusion:

Twitter and blogging are different animals, but their relationship to one another is symbiotic. You have to do both and use them appropriately to see major results.

Your Turn: What say you? Do you think Twitter is more important than blogging or vice versa?

Keira runs a book review blog for readers by readers on romance novels entitled Love Romance Passion. She’s been reading romance since she was in her teens and began blogging about romance so she could share her passion for her favorite genre. She loves reading paranormal, Regency, historical America, and highlander most of all and completely adores blind and wounded heroes.

Photo Credits: Scott McLeod

Originally posted 2010-01-22 18:38:31. Republished by Blog Post Promoter

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4 comments ↓
#1 Magdalen on 01.22.10 at 6:59 pm

I would have argued in favor of blogging back in the day (that day being roughly three months ago) but then my presence was actually requested on Twitter (not sure if that person has been shot yet) and now I do both. The real challenge for me is not the balance between Twitter and blogging but the balance of content (something for others to enjoy, etc.) versus self-promotion (something for me to enjoy).

Content is harder to do on Twitter — it’s hard to be oh-so-amusing in 140 characters — but when it works, it seems like a successful high wire act. Blogging allows for more content, but more content is not the same as better content.

Ultimately, better content is always the goal. Clearly I have things I want to share, but I don’t actually want to bore people! And it’s just as easy to bore people on Twitter as it is to bore them on a blog. It just happens faster.

#2 Keira on 01.22.10 at 7:26 pm

You, bore people? Piffle! lol All great points! I agree with everything you said.

There’s always a shortage of better useful content. It’s a matter of figuring what makes good content and how to share it — blog or twitter — or both?

Yes – tough to be a comedian in 140 characters, but one thing Twitter is really good for is punch lines and headlines if you can figure out how to wield them. Takes skill. ;)

#3 Stephen Nettles on 09.21.10 at 1:07 pm

I agree with both. Twitter is all the headline you use. The headline is also important on sites like reddit, technorati and digg.

The headline is what brings the reader to you – it’s no different than a headline in a newspaper or a magazine.

#4 Keira on 09.21.10 at 5:43 pm

Great point Stephen! Other social media sites definitely cash in on headlines.

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