That’s right, I said it. You’re not blogging correctly. This two part article series will expand on my previous post, 4 Things Bloggers Do WRONG!
There are a ton of blogs that are already established and a ton of new blogs getting started every single day. You won’t stand out by making the mistakes other blogs make. Below are some things that I see wrong and avoid like crazy because they drive me crazy and I’m sure you’ll agree:
This is why you niche out your blog. Pick a topic. Write on that topic. End of story.
Do not post about your life unless your life has to do with that blog topic. If you’re a fishing blog I don’t want to see Project Runway on your blog unless you ran into a cast member fishing and they caught something or did something silly and you have proof of it (e.g. a photo or video clip). If you’re not a political blog I don’t want to read about Obama and what you think of the latest happenings in Washington D.C. Why? Because I simply don’t care, and neither do your readers.
You are not a lifestyle magazine. You are not a newspaper. Let me repeat – stay on topic! That’s right, no off topic posts for you. Keep your personal opinions on life in general and random thoughts off the blog unless your blog is about those things… and honestly, unless you’re somebody famous it shouldn’t be. Personal blogs are not something I subscribe to. I want information and clever articles about the topics that interest me from the people who write them.
Blog Article Titles
Even though you’re not a newspaper, you’re not excused from bland titles. You lose more readers than you know with generic titles. Why do you think headlines are so important? The bigger font isn’t there to just look pretty it’s there to grab your attention.
I skip right by a lot of posts in my Google Reader because nothing in the title made me think it was worth spending two seconds clicking the link to go see the post. That’s right I view my blogs rss feeds in List Format. You have to when you subscribe to as many blogs as I do.
So what are bad titles?
For example, I hate seeing posts entitled: SOMEBODY’S NAME Guest Blogs or some variation of the same. I have no idea who that person is and why would I care if they guest blogged? Why don’t you give me a title that refers to the topic of their guest blog?
Similarly don’t get cutesy. If you’re reviewing a product, give me the product in the title of the post not the name you would have called it yourself if you were on the naming committee. How will I ever know what you’re really talking about at a glance?
Keira runs a book review blog for readers by readers on romance novels entitled Love Romance Passion. She’s been reading romance since she was in her teens and began blogging about romance so she could share her passion for her favorite genre. She loves reading paranormal, Regency, historical America, and highlander most of all and completely adores blind and wounded heroes.
Photo Credits: Lori Greig
Originally posted 2009-12-11 03:24:04. Republished by Blog Post PromoterRelated posts:
- Blogging in a Word: Building Blogging is all about building: building friendships, building links, building content, building readership. It’s not for the fainthearted and it should only be taken up...
- Blogging Business is on the Rise You don’t have to be an analyst to realize that blogging business sites are on the rise and that it has become the latest career...
- The Key to Blogging for Profit In the last two blog posts, we talked about identifying and banking on your strengths, and identifying and banking on your sources of traffic. Any...
- The Key to a Successful Blog In the last post, regarding keys to a strong blog, we talked about some of the keys to successful blogging. This is part two in...
- The Key to a Strong Blog Analyze what brings readers to your blog, and then find a way to build upon that. When I speak with owners of medium sized blogs,...
If you liked this article, vote for it on del.icio.us and stumbleupon.